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What Supply Chain Professionals Click On: Q1 2025 Insights from Our CTR Data
In B2B marketing—especially within the supply chain and logistics ecosystem—engagement is everything. Attention is earned, not assumed....
Supply Chain Radar’s Egg-O-Meter: Cracking the Code on Supply Chain Leadership🥚
Everyone’s seeking attention—but who’s actually winning the spotlight? In a world where perception can shape partnerships, careers, and...
Strategic Conversations - Book by Charlie Pesti Becomes an Amazon Best-Seller
The journey of the Strategic Conversations book has been nothing short of extraordinary. Launched on March 6, 2025 , this powerful...
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Importance of Social Media In The Supply Chain Industry
The pandemic brought with it new dawn on B2B commerce, and with it, the supply chain industry underwent a massive disruption. Industry...
Kriti Kumari
Oct 22, 20225 min read
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The Concept Of Marketing & Tech In The Supply Chain Industry
People in the supply chain are in the business of making the impossible possible. But to tell those stories in a way that's engaging and...
Charlie Pesti
Oct 13, 20221 min read
140 views
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100 Interesting Facts About Outsourcing
Around 300,000 jobs are outsourced by the US annually. The top reason for outsourcing (70%) is cost reduction. The total global IT...
Soumya Nair
Aug 31, 20227 min read
2,156 views
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A Comprehensive Guide on Pitching Journalists: How to Pitch Me?
The historical aspect of a press release dates back to 1906. Ivy Lee, whose agency was working for a Pennsylvania Railroad, reported a...
Charlie Pesti
Aug 18, 20225 min read
287 views
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Did You Know? The Concept Of ROI Is More Than A Century-Old
Return on Investment, a.k.a. ROI, is a more than a century-old, tried, and tested concept. Donaldson Brown, in 1914 working as Assistant...
Soumya Nair
Jul 19, 20221 min read
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Content Marketing is a Commitment, NOT a Campaign!
Great content is your long-term investment and the best sales rep in the world. The history of content marketing dates back to 1895 when...
Soumya Nair
Jul 12, 20221 min read
63 views
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History of Outsourcing: Pros & Cons
“MASTER YOUR STRENGTHS, OUTSOURCE YOUR WEAKNESSES” Although outsourcing as a concept dates back to the Roman Empire, when the SPQR...
Soumya Nair
Jul 5, 20225 min read
268 views
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Tips to consider while outsourcing your Marketing and PR agency.
Master your strength, outsource your weakness - Ryan Kahn. Public relations (PR) and marketing are essential components of a successful...
Soumya Nair
Jun 28, 20226 min read
262 views
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Top 4 Marketing Trends in Transport & Logistics for 2024 (Updated)
B2B marketing trends are dynamic. They are constantly evolving as businesses focus on utilizing the latest technologies. Today, companies...
Maneek Mohan
Mar 29, 20223 min read
1,223 views
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Tips to boost your Shipping & Forwarding business
Running a successful shipping and forwarding business can be challenging, especially with the increasing competition in the industry....
Charlie Pesti
Mar 21, 20224 min read
145 views
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4 Reasons why Digital Marketing is important for Freight & Logistics businesses in 2024
Marketing has always been a cornerstone for any business. And in the highly globalized logistics industry, riding the digital wagon isn’t...
Team CHARLIE PESTI
Mar 14, 20223 min read
214 views
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Top 5 Shifts In The Freight & Logistics Industry Expected In 2022
As the backbone of the global economy, the freight & logistics industry is growing in size and significance. The future of the logistics...
Team CHARLIE PESTI
Mar 7, 20224 min read
243 views
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Charlie Pesti Increases Bespoke Supply Chain Media & PR Offerings with Addition of Hariesh Manaadiar
Manaadiar brings Charlie Pesti clientele opportunities for data analysis, market insights, high level engagements, workshops & trainings...
Maneek Mohan
Oct 12, 20212 min read
198 views
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Is There A Correct Formula For Successful Industry Events Post The pandemic?
The pandemic has changed our world in unforeseen ways. It's not a stretch to say that in-person events met their black swan in covid-19....
Maneek Mohan
Sep 27, 20213 min read
54 views
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Webinar Wise - A Sure Shot Way To Keep Your Brand Afloat & Customers Engaged
When in doubt, turn to technology! In this time of uncertainty, it can be difficult for businesses to sustain, bring in new customers and...
Priyanka Ann Saini
Apr 13, 20202 min read
127 views
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How To Develop A Unique Selling Point?
This whitepaper will help you understand what makes your work different, how to create a unique selling point, and how to reach your tar
Charlie Pesti
Aug 24, 20191 min read
139 views
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How to build a B2B Brand in 2024?
Creating a successful business is all about creating a brand and value and presenting them in a way that the target audience will...
Charlie Pesti
Mar 28, 20197 min read
551 views
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What is the most Important Business Skill for a Startup Founder?
If you ever ask an entrepreneur when the best time to start a new business would be, they’ll all very likely tell you the same thing,...
Charlie Pesti
Jan 8, 20194 min read
233 views
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Nicholas Press: The Empty Shipping Container Problem Is Larger Than Just Poor Management
Executive Insights is a series by Shipping and Freight Resource that provides ongoing insights, enriching the knowledge of the readers...
Charlie Pesti
Dec 13, 20185 min read
175 views
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FreightHub Co-Founder Michael Wax On Online Freight Forwarding
We talked with FreightHub co-founder Michael Wax about What his company is doing to establish itself as an active partner to shippers,...
Charlie Pesti
Nov 14, 20183 min read
106 views
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