Top 11 Sustainability Events of 2024The year 2024 marks a significant leap forward in the global commitment to sustainability, with numerous events spanning the globe to...
Top 9 PR Tools to Monitor and Manage Public Relations CampaignsPublic Relations (PR) campaigns are essential for organizations to create and maintain a positive image and reputation with their...
Webinar Quotes“Gmail and Yahoo have recently released new guidelines, indicating that they will be upping their fight against spam - which is obviously...
Kriti KumariMar 2, 20233 minPress Releases WTF: What’s the Frequency?Last time, we talked about building a relationship with the press and being involved with your industry. It’s a long process but well...
Charlie PestiFeb 13, 20233 minThe Geometry of a Press Release: The Inverted TriangleLast time we looked at words and grammar and how they can be used to keep the reader’s attention and make a press release engaging. Now...
Charlie PestiFeb 13, 20232 minFundamentals of writing a Press ReleaseIn the previous blog, we talked about using the inverted triangle style of writing press releases, opening with the most important...
Charlie PestiFeb 13, 20233 minPutting It All Together: Assembling Your Press Release Last time, we talked about the 5 W’s, who, what, where, when, and why. Each one of the Ws carries critical information and is a vital...