100 Interesting Facts about Outsourcing
Around 300,000 jobs are outsourced by the US annually The top reason for outsourcing (70%) is cost reduction. The total global IT...
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How to Pitch Me: A Comprehensive Guide on Pitching Journalists
The historical aspect of a press release dates back to 1906. Ivy Lee, whose agency was working for a Pennsylvania Railroad, reported a...
Did you know? The concept of ROI is more than a century-old
Return on Investment, a.k.a. ROI, is a more than a century-old, tried, and tested concept. Donaldson Brown, in 1914 working as Assistant...
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Soumya Nair
- Sep 1
- 7 min
100 Interesting Facts about Outsourcing
Around 300,000 jobs are outsourced by the US annually The top reason for outsourcing (70%) is cost reduction. The total global IT...
48 views0 comments
Charlie Pesti
- Aug 18
- 5 min
How to Pitch Me: A Comprehensive Guide on Pitching Journalists
The historical aspect of a press release dates back to 1906. Ivy Lee, whose agency was working for a Pennsylvania Railroad, reported a...
46 views0 comments
Soumya Nair
- Jul 19
- 1 min
Did you know? The concept of ROI is more than a century-old
Return on Investment, a.k.a. ROI, is a more than a century-old, tried, and tested concept. Donaldson Brown, in 1914 working as Assistant...
26 views0 comments
Soumya Nair
- Jul 12
- 1 min
Content Marketing is a Commitment, NOT a Campaign
Great content is your long-term investment and the best sales rep in the world. The history of content marketing dates back to 1895 when...
40 views0 comments
Soumya Nair
- Jul 5
- 1 min
Outsourcing Dates Back to the Roman Empire
“MASTER YOUR STRENGTHS, OUTSOURCE YOUR WEAKNESSES” Although outsourcing as a concept dates as far back as the Roman Empire, when the SPQR...
74 views0 comments
Soumya Nair
- Jun 28
- 2 min
Success in Marketing and PR is Not a Coincidence
Regardless of the industry, success can be broken down into two key components. Spend your money wisely and have the right people around...
111 views0 comments
Maneek Mohan
- Mar 29
- 3 min
Top 4 Marketing Trends in Transport & Logistics in 2022
Marketing trends are dynamic. They are evolving constantly as businesses focus on utilizing the latest technologies. Today, companies...
248 views0 comments
Maneek Mohan
- Mar 22
- 3 min
Top 5 Tips to Boost Your Shipping & Forwarding Business to Meet Logistics Agility
Emerging technologies have significantly affected consumer behavior and expectations towards businesses. Customers are demanding products...
38 views0 comments
Team CHARLIE PESTI
- Mar 15
- 3 min
4 Reasons Why Online Marketing is Important for the Freight & Logistics Business
Marketing has always been a cornerstone for any business. And in the highly globalized logistics industry, riding the digital wagon isn’t...
40 views0 comments
Team CHARLIE PESTI
- Mar 7
- 4 min
Top 5 Shifts in The Freight & Logistics Industry Expected in 2022
As the backbone of the global economy, the freight & logistics industry is growing in size and significance. The future of the logistics...
111 views0 comments
Maneek Mohan
- Oct 12, 2021
- 2 min
Charlie Pesti Increases Bespoke Supply Chain Media & PR Offerings with Addition of Hariesh Manaadiar
Manaadiar brings Charlie Pesti clientele opportunities for data analysis, market insights, high level engagements, workshops & trainings...
184 views0 comments
Maneek Mohan
- Sep 28, 2021
- 3 min
Is there a correct formula for successful Industry Events post the pandemic?
The pandemic has changed our world in unforeseen ways. It's not a stretch to say that in-person events met their black swan in covid-19....
34 views0 comments
Priyanka Ann Saini
- Apr 13, 2020
- 2 min
Webinar Wise - A Sure Shot Way to Keep your Brand Afloat & Customers Engaged
When in doubt, turn to technology! In this time of uncertainty, it can be difficult for businesses to sustain, bring in new customers and...
110 views0 comments
Charlie Pesti
- Aug 24, 2019
- 1 min
How to Develop a Unique Selling Point
This whitepaper will help you understand what makes your work different, how to create a unique selling point, and how to reach your tar
101 views0 comments
Charlie Pesti
- Mar 28, 2019
- 8 min
How to Build a Brand and Reach Your Target Audience
When creating a successful business, it’s all about creating a brand and value and presenting them in a way that the target audience will...
518 views0 comments
Charlie Pesti
- Jan 9, 2019
- 4 min
What Is The Most Important Business Skill for a Startup Founder?
If you ever ask an entrepreneur when the best time to start a new business would be, they’ll all very likely tell you the same thing,...
214 views0 comments
Charlie Pesti
- Dec 13, 2018
- 5 min
Nicholas Press: The Empty Shipping Container Problem Is Larger Than Just Poor Management
Executive Insights is a series by Shipping and Freight Resource that provides ongoing insights, enriching the knowledge of the readers...
138 views0 comments
Charlie Pesti
- Nov 15, 2018
- 3 min
FreightHub Co-Founder Michael Wax on Online Freight Forwarding
We talked with FreightHub co-founder Michael Wax about What his company is doing to establish itself as an active partner to shippers,...
72 views0 comments
Charlie Pesti
- Nov 15, 2018
- 5 min
ShipChain CEO John Monarch on eliminating the barriers to blockchain in logistic
Will blockchain revolutionize the shipping and logistics industry at an affordable cost? Will blockchain revolutionize the shipping and...
59 views0 comments
Charlie Pesti
- Nov 15, 2018
- 5 min
Freightos VP of Marketing Eytan Buchman on the marriage of expertise and technology
For decades, shippers were told that they had to settle for the status quo because freight was all about experience and interpersonal...
52 views0 comments