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The Supply Chain Marketing Budget Cycle: Plan, Prioritize, and Maximize ROI
Supply Chain Marketing Budget is more than just a spreadsheet — it’s a strategic roadmap that links brand, sales, and commercial...


From Charlie Pesti to Pesti: A Brand Built for What Comes Next
When a brand evolves its identity, it's a sign of growth — of stepping into a bigger role, a larger impact, and a clearer voice. That’s...


B2B Marketing in the Supply Chain World: What’s Different in 2025?
If you’re still using the same B2B marketing playbook from 2022, you’re invisible in 2025. The supply chain and logistics industry has...
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The Ultimate Guide To Social Media For Supply Chain Businesses
In the previous blog, we discussed why supply chain leaders should consider building their company’s presence on social media. However,...
Kriti Kumari
Nov 8, 20224 min read
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