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Press Release Perfection: Nailing the Pitch That Publishers Can't Ignore

Unlock the secret to captivating journalists with your press release!

Behind the Scenes: Thanking The People Who Keep the Supply Chain Moving

Exploring the vital role of supply chain workers, from truck drivers to air freight teams, in delivering our Thanksgiving bounty.

The Ultimate PR Guide for Logistics and Supply Chain

The logistics and supply chain industry is a critical part of the global economy, but it can be difficult to get people's attention....

Team CHARLIE PESTI

5-7% of gross revenue is expected to be spent on marketing and PR in 2024

Join the conversation and share your insights on how marketers can best reach their target customers in 2024 by completing a 5-minute survey

Team CHARLIE PESTI

100 Interesting Facts About Press Releases

1. One out of four businesses publish more than 10 press releases each year, indicating the frequency and relevance of this communication...

Soumya Nair

17 Reasons Why Businesses Should Hire a PR Agency

“Some are born great, some achieve greatness, and some hire public relations officers.” – Daniel J. Boorstin PR or Public Relations is a...

Charlie Pesti

Fundamentals of writing a Press Release

In the previous blog, we talked about using the inverted triangle style of writing press releases, opening with the most important...

Charlie Pesti

Do's & Dont's of a Good Press Release

For many, the thought of writing a press release can be intimidating. After all, journalists can be a notoriously picky lot when they...

Charlie Pesti

The 5W's of a Press Release!

This blog will help you understand two key points: -The critical components of a press release -How to frame a good press release...

Kriti Kumari

A Guide To Writing The Best Press Release

A press release is a powerful tool for any public relations campaign. It’s an announcement, a big reveal; it is the first step in good...