01. Commercial Public Relations
In business, credibility is currency. At the Pesti Group, our Public Relations Consulting services are built to deliver just that—trust, authority, and lasting influence. We craft narratives that align with your business objectives, elevate your leadership voice, and embed your brand into the conversations shaping the industry.
Through long-term engagements and strategic media relationships, we ensure your presence is not just noticed—but remembered, respected, and consistently relevant.
Thought leadership We work closely with founders, executives, and subject-matter experts to help them become trusted voices in the global supply chain conversation. These opportunities are crafted for consistent and credible presence that earns attention and drives impact.
Radio & TV interviews
We secure high-impact broadcast opportunities that extend your brand’s voice to broader, mainstream audiences. These formats lend credibility, reach, and narrative control at scale—positioning you as a go-to expert in conversations that matter.
Opinion articles
Thoughtfully crafted executive pieces placed in top-tier industry outlets give your leaders the opportunity to articulate bold ideas, challenge conventional thinking, and shape strategic discourse—earning both visibility and respect.
Speaking opportunities
We identify and secure strategic speaking slots—panels, keynotes, roundtables—at the industry’s most impactful events. These appearances not only enhance brand visibility and position your leaders as credible voices but also drive qualified lead generation by placing your message directly in front of decision-makers. Each opportunity is measured for impact, ensuring a tangible return on your event investments through visibility, influence, and business outcomes.
Podcasts
Podcasts offer a powerful platform for impactful storytelling. We place you as a featured guest on established, high-relevance programs that align with your market and expose your solutions to the correct target audience.
Reputation management
Proactive positioning and consistent messaging build brand equity over time. We help you manage your executive and corporate presence so that every public interaction contributes to a coherent, credible reputation.
Media contact programs for key spokespeople
We create personalized engagement programs with relevant editors, reporters, and producers across business, tech, and trade media. These ensure your brand stays top-of-mind—without relying on broad, impersonal outreach.
Media Relations In a world driven by headlines and narratives, who tells your story—and how—is as critical as what’s being said. Our Media Outreach & Engagement services are built to foster consistent, credible, and high-impact media coverage by investing in long-term journalist relationships, shaping the right angles, and positioning your brand as a go-to source in the supply chain industry. This isn’t about transactional PR—it’s about building back-channel credibility that makes media lean in, not tune out.
Spokesperson Media Training
We train your leadership and subject matter experts to represent your brand with clarity, confidence, and consistency. From staying aligned with the brand’s core messaging to navigating tough questions, our approach ensures your spokespeople are prepared to deliver impactful interviews, panels, and podcast appearances—without losing the narrative.
Relationship Building with Key Journalists/Media Outlets
We invest in long-term relationships with the journalists who help shape industry narratives. We act as a trusted bridge—ensuring your story is introduced with context, credibility, and consistency.
Press Kit & FAQ Development
We develop polished, media-ready press kits complete with company overviews, leadership bios, fast facts, and prepared responses to common questions —empowering journalists to get your story right, fast.
Editorial Calendar Alignment
We align your news and content strategy with the publishing schedules of top-tier media outlets—maximizing your chances of being featured during high-interest editorial cycles like innovation spotlights, trend forecasts, and annual reviews.
Journalist Briefings / Pitches
We coordinate and execute targeted briefings and pitch sessions that are tailored to specific beats, publications, and editorial interests—ensuring every pitch has purpose, and every interaction builds equity.
Strategic Messaging We craft strategic narratives that shape brand perception, align stakeholders, and strengthen credibility. From product launches and market entries to leadership changes and sensitive communications, our messaging frameworks are built to stand up to scrutiny, ensure consistency across media interactions, and position you with authority in the conversations that matter.
Executive & Leadership Messaging
We work with founders and C-suite leaders to articulate their vision and voice. This includes crafting talking points for interviews, public statements, leadership transitions, and high-visibility moments—ensuring the leadership narrative reinforces the brand.
Crisis Communications
In times of crisis, timely, accurate, and controlled communication is critical. We provide strategic counsel and hands-on support to help organizations manage communications during sensitive and high-stakes situations. Our focus is on ensuring message consistency across stakeholders, mitigating misinformation, and enabling leadership to maintain clarity and control throughout the response.
Ad Hoc Media Opportunities Some stories can’t wait for a long-term plan—they demand the spotlight now. Our Ad Hoc Media Opportunities are designed for timely, project-based visibility bursts that capitalize on news cycles, major announcements, and industry moments. Whether you're launching a new solution, attending a global event, or responding to a fast-moving trend, we help you get noticed exactly when it matters most. These engagements are agile, outcome-focused, and tailored to amplify short-term opportunities with high-impact results.
Timely Press Releases
From product launches to leadership changes and strategic partnerships, we craft and distribute press releases that secure immediate media attention. Leveraging our editorial relationships, we place your announcements where they’ll make the biggest splash.
Event Media Access
Attending a major trade show or conference? We ensure your team gets in front of the right media—setting up interviews, securing editorial mentions, and getting your presence captured in industry coverage while the buzz is live.
Commentary & Opinions
When news breaks, your brand can lead the conversation. We place your experts as go-to commentators for relevant stories, offering quick-turn quotes, soundbites, or op-eds that position you as a timely and trusted voice in your domain.
Panel / Pitch Opportunities
We scout and secure pitch sessions, panel discussions, and speaking slots at marquee industry events. These are one-time visibility hits that pack a punch—offering high exposure and prestige in front of a curated, engaged audience.
Podcasts
We identify trending shows and arrange guest appearances for your leaders that align with hot topics. These are one-off placements designed to drive thought leadership and brand affinity with niche and mainstream listeners alike.
YouTube
We facilitate appearances in influencer-led interviews, spotlight videos, or product demo segments on relevant YouTube channels. These placements are optimized for visibility, engagement, and longevity in search-driven platforms.
Explore more Expertises
02. Marketing Consulting
We build integrated digital programs that engage your audience and guide them toward conversion.
03. Growth Enablement
We help growth-focused teams turn visibility into velocity. Through premium events, research- driven content, and precision-targeted marketing…
04. Technology
At The Pesti Group, technology is not an add-on—it’s the connective tissue that integrates strategy, execution, and measurement across everything we do.
Need help with marketing or PR?
Let’s connect.
Or just send us an email casey.l@pesti.io